A crystal-encrusted upgrade for Yankees cap, courtesy Swarovski and ’47

The Yankees cap is with Swarovski's crystal-studded makeover and celebrities wearing it.
Page Six
Michael Bennington
Wednesday April 3, 2024

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Get ready to step up your style game, fashionistas and Yankees fans! The iconic New York Yankees cap is getting a luxurious makeover, thanks to an exciting collaboration between Swarovski and ’47.

While celebrities like Rihanna and Kendall Jenner have already made the classic Yankees cap a fashion staple, you can now elevate your own wardrobe with this limited-edition design that adds a touch of sparkle and glamour.

This dazzling cap features the Yankees‘ signature interlocking NY logo adorned with shimmering Swarovski crystals, infusing the timeless design with a Y2K-inspired flair.

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wwd.com

The glittering Yankees cap

Crafted from the Yankees’ traditional navy blue cotton, the cap offers a comfortable fit with an adjustable back strap, ensuring a perfect blend of style and wearability.

Priced at $150, this exclusive collaboration is a must-have for those seeking to add a touch of luxury to their attire, and it’s only available at Swarovski stores and online, making it a truly coveted item for fashion-forward individuals and die-hard Yankees fans alike.

The classic New York Yankees cap has transcended the realm of baseball, becoming a coveted fashion accessory embraced by trendsetters and style icons. Gracing the heads of models like Bella Hadid and Dua Lipa, as well as celebrities such as Lori Harvey and Kendall Jenner, the cap adds a sporty edge to a variety of fashion-forward looks.

Kendall Jenner, in particular, has been a longtime proponent of the Yankees cap, seamlessly incorporating it into her ensemble since at least 2015, rocking it with everything from workout gear to chic blazers. Rihanna, known for her fearless and boundary-pushing fashion choices, has elevated the baseball cap to high-fashion status, pairing it with designer dresses from Givenchy, Tom Ford heels, and even casual sweatpants.

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Photo by MEGA/GC Images

This iconic headwear has even inspired renowned designers like Ralph Lauren and Gucci, who have offered their own interpretations of the sporty classic over the years, paying homage to its enduring appeal.

For those looking to join the trend, the limited-edition Swarovski and ’47 collaboration offers a dazzling take on the Yankees cap, adorned with shimmering crystals that add a touch of luxury and glamour. However, be prepared to act swiftly, as this coveted item is sure to sell out quickly. For a more budget-friendly option, consider the classic ’47 Clean-Up Adjustable Yankees Hat ($30) or explore other officially licensed options available on Fanatics.

And what better way to complete your Yankees fan look than by catching a game in person? With Opening Day already here, grab some tickets and cheer on your team in style, embracing the timeless allure of the Yankees cap both on and off the field.

DKNY Returns to Yankee Stadium in Multifaceted Partnership

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The iconic New York fashion brand DKNY is making a triumphant return to the pinstripes, reigniting its longstanding partnership with the New York Yankees in a comprehensive, multi-year deal. This reunion will see DKNY reclaim its spot within the hallowed grounds of Yankee Stadium, with a prominent billboard featuring the brand’s new logo gracing the right field wall.

This move marks a return to form for DKNY, who etched their name in history 14 years ago as the first fashion label to secure such a large-scale advertisement within the stadium. The renewed partnership signifies a continuation of the strong bond between these two iconic New York institutions.

G-III Apparel Group, the parent company of DKNY, has a proven track record of successful collaborations with major sports leagues, including MLB, NHL, and NFL.

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“This unique partnership is part of DKNY’s overall brand strategy to increase visibility across multiple media channels to a loyal and passionate audience,” stated Jeff Goldfarb, Executive Vice President of G-III Apparel Group. He emphasized the enduring connection between DKNY and the Yankees, highlighting the brand’s unwavering commitment to the storied franchise.

Michael Tusiani, Senior Vice President of Partnerships for the New York Yankees, mirrored Goldfarb’s enthusiasm. He expressed his delight at partnering with DKNY once again, recognizing them as a quintessential New York brand. Tusiani emphasized the impact of displaying DKNY’s logo prominently within the stadium, guaranteeing significant brand exposure throughout the season.

Fans can expect to witness the unveiling of the new DKNY billboard on Opening Day, Friday, April 5, marking the official start of this exciting collaboration’s next chapter and cementing the bond between these two iconic New York brands.

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